Rubbish2Go offer a waste collection service around Northamptonshire and some neighbouring counties. After a new website build, they wanted to boost the site with marketing campaigns.
For Rubbish2Go, we built a ground up SEO campaign during the development of a new website. After proving it’s success through the organic listings, we were invited to take over an existing Google Ads campaign. For both campaigns, they had key objectives to achieve
Both the Google Ads and SEO campaigns are split around the services the company offers, including Skip Hire and House Clearance. This level or target allows for easy attribution to see what areas are performing best, and where to adjust and optimise.
After running our SEO campaign for a couple of years, we managed to get 13 of their target keywords onto Page 1 of Google. It was at this point the offer of taking over an existing Google Ads campaign came about. Having managed that for over a year now and working the two campaigns together, we’ve had numerous increases on both sides to meet their marketing goals.
We’re PPC specialist. From strategy to implementation, we’re here to help make your campaigns efficient and successful.